In the e-commerce and online shopping age, product marketing and standing out from the competition by using captivating packaging is more crucial than anything. Have you ever wondered why? Well, the first impression matters a lot and your packaging is the first interaction between the brand and consumers.
No doubt, attractive packaging influences potential customers and increases their purchasing desires. Custom auto-bottom boxes are a great option to show your brand’s creativity and innovative designs. The extraordinary design ideas of these boxes leave a lasting impact on customers. In this blog post, we will explore seven creative ideas to customise custom auto bottom boxes that will set your brand apart and fascinate your target audience.
But, before we dive into the creative ideas to customise auto bottom boxes, let’s know what they are actually:
“Auto bottom boxes are popular packaging solutions because of their easy assembly. An auto-bottom box is featured with sealing tabs in the bottom that are pre-glued to close the box.”
To put it simply,
“Auto bottom boxes are boxes that are specifically designed for auto closures. Manufacturers do not need glue or tape to fix the box. But, you need to fold the box accordingly in the right position to place the bottom closures.”
Customisation is the freedom to tailor your packaging boxes according to your brand perception, product requirement, and market trends. Customisation is a way to highlight your brand’s core values, unleash your creativity, and tell your brand’s unique story.
They can:
The variety of shapes, styles, sizes, and designs let you choose from. Opt for the best design that not only appealing by look by also resonates with your brand perceptions. Plus, serves as a brand ambassador and represents your brand in a competitive market.
Your brand logo, color schemes, and messaging typography prominently reflect your brand recognition. All these components reinforce your brand identity and help every customer to interact with your brand.
Without any doubt, a well-designed box influences the customers. Easy-to-open and reclose features improve the unboxing experience.
Now, it’s time to get some creative ideas to Customise Custom auto bottom boxes.
Colours play a vital role in changing the customer’s behavior, emotions, and purchasing desires. On the flip side, graphics like image illustrations and patterns attract customers and make your brand’s product even more visible on retail shelves. Check out points:
Use color psychology to conjure emotions and connect with your target audience. But, remember about the product type
To make your package even more attractive opt for catchy graphics. The high quality of mages represents your product quality and helps to tell your brand story. It boosts the customer’s interest as well.
Typography is essential to give your packaging box a professional and sophisticated touch. The right font in the right size complements your brand identity and makes your boxes’ text prominent and readable.
Incorporating interactive elements is another effective way to give your luxurious product packaging a surprising flair. Remember, interactive elements engage customers and create a sense of excitement when they unbox the package. What they are, let’s explore below,
Businesses can add QR codes that lead to exclusive digital content or interactive experiences. Customers can scan the code and gain access to the website of the brand to discover more product ranges.
Adding hidden compartments is a great idea to hide the surprises for customers. Brands can tailor the custom boxes for special occasions like the new year with slots for hiding gifts, which increases customer curiosity and purchasing desires as well. Thus, they just wanted to open to box to see the surprise.
Interactive elements make your customers’ unboxing pleasant and memorable. They leave a lasting impact on customers, ultimately they are more likely to purchase your brand’s products.
Pull-out tabs, rotating sleeves, and slots are the best ideas to add some fun to your brand packaging. After all, they significantly impact your brand’s presentation.
Window style has become popular in recent years. Die-cut or full-size windows strengthen the packaging boxes’ visibility. So, you need to make sure the placement of the window and size both resonate with the product.
When a clear full-size window is effectively placed on auto bottom boxes, it lets customers get a glimpse of your product without opening the box.
The variety of colours, designs, and high-end quality products generate the curiosity of customers. The window encourages them to pick your items and make purchases.
Limited-time editions are a great way to attract potential customers. Seasonal designs like holiday gift boxes, Halloween treat boxes, and much more are ideal examples of limited-time edition packaging.
Custom auto bottom boxes can be designed for special collection launches and subscription boxes.
Businesses can collaborate with artists, designers, or influencers to improve their product publicity. No doubt, it’s a smart move to spread brand awareness.
Limited-time edition boxes are an ideal option for luxurious gift packaging. They create a sense of exclusivity and delight the recipients.
Want to give your packaging a chic and flawless touch? well, personalisation is the way to go. Yes, you can give your brand packaging a personal touch with printing. How?
The exclusive printing options prominently display your brand logos. You can use any suitable typography for the logo to maximise its visibility from afar.
Printing is a great option to tell customers about your brand story and improve brand recognition. Further, a brand can ask manufacturers to leave ample space for adding handwritten messages for clients.
Last and final touch of flawless finish is a thing, that changes your entire packaging aesthetic game. Yes, when customers receive their product in clear, spotless shiny surface packaging boxes, they are more likely to purchase and spread word of mouth.
Top-notch finishes are:
Last and most importantly, selecting unique shapes and using inserts or dividers to increase the presentation and ensure product protection. You can choose foldable dividers that allow you to assemble per desired product dimension. Plus, unique shapes grab the attention of potential customers and display your items efficiently.
Custom auto bottom boxes are great packaging options for several products. The stackable feature of these boxes provides ease of shipping and catchy designs improve creativity and innovations. Printing to finishing, limited edition, window styles, and interactive elements are the best ideas for creating exclusive auto-bottom boxes.