As businesses were taking hits during the pandemic, it looked unlikely for any to benefit from the cause if not vanquish. However, one business managed to play the cards to their benefit and managed to come on top, Loop. To put Loop’s success in short terms, the customer demands went up so high that in […]
Technology has always had huge contributions in improving and reinventing product packaging. As more and more advanced machines are introduced in the packaging market, the system is developed even more. These changes are based on the roots of packaging, from its manufacture to its sorting in the warehouses to its delivery to the customers, every […]
With the online shopping frenzy growing more than ever, the trend does not seem to dampen anytime soon. On an annual count, millions of buyers are joining in on the commotion which has encouraged even retailing and in-store companies to offer online shopping and delivery options. This rise in the number of online shoppers means […]
Packaging truly plays a key role in the audience indulgence and attraction fronts. The packaging is the face of your brand and products that deliver the message your brand wants to get across. However, a packaging design that can not only intrigue your customers but also encourage them to purchase your products is only born […]
Certain companies and manufacturers are required to make their product packaging child-resistant, by law. This includes household companies such as home appliances, pharmaceuticals, and cleaning products, etc. The advancing world has many products of daily use that can pose a threat to children if not properly secured. This brings companies to come up with various […]
Point of purchase displays is the most efficient idea to implicate in retail stores. Using beautified POP displays makes purchasing and selling favorable for the buyers and retailers, alike. Their benefits are numerous and they also help customers and sellers build affection for your brand. A study into POP displays shows their increased generation of […]
Recycling, degrading, and repurposing are the factors of packaging that have been under the lens for the past few years, ever since the environmental impacts of product packaging have been brought to light. This shift of focus brought companies to innovative and creative ways of shaping their product packaging to fit into environmental parameters of […]
Looking back at the emergence, involvement, advancement, and sales impact of packaging, we observe a significant character that has been played by packaging in the industry. Creative packaging started to expand the horizons of businesses and made them realize the countless adaptations and exploitations they could bring into their trade just by modification of their […]
Everyone loves a good logo design and the creativity put in them. Their importance stands intact because they create public attraction and add to the uniqueness and identity of your brand. A well-designed logo represents the strength and influence of your business. With the evolution of the market, public opinions, and their interests, trends also […]
The rise of e-commerce has been greatly assisted by carrier services. Helping millions of businesses deliver millions of products to millions of customers, carrier services have proven their undeniable importance to the world of business. The surge in the outreach of businesses resulted in the rise of revenue in the international markets, subsequently, businesses started […]
Closing the books on the ending year, you may find a lot of missed sales opportunities and lost or mishandled leads. Although this may come as a lesson for the new year sales, you need to make sure these losses are made up for in the shortest time possible. Even if there has been no […]
Taking the sales impact potential of a product’s packaging lightly is a mistake that is not limited to the starter or small businesses. Most international businesses and brands, that realize this prospective tend to invest quite considerable amounts in Custom Packaging. It is a part of your product that speaks to the consumers and presents […]
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